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title: "The Advisor: Your Thrive 2026 preview starts here"
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The Advisor: What advisors need to see at Thrive ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­    ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­ ­  

| View in browser Inside Thrive: The modern advisor and more   Thrive is all about helping advisors grow what comes next. In this featured session, industry leaders share how they are expanding into new solution categories, uncovering new revenue opportunities, and building stronger customer relationships for long-term success.   In this special edition newsletter, we’ll also highlight other Thrive sessions and moments you will not want to miss. There’s still time to register, so save your spot now.   Save your spot Webinar Always Learning: From Point Solutions to Growth Map & Devs.ai Skills Sept 15  \| 10:00 AM PT / 1:00 PM ET   Learn how to move from point solutions to customer growth plans, uncover new opportunities with the Technology Wheel, and get the latest on Devs.ai   Register now Webinar T-Mobile - SuperBroadband: 5G + Starlink for Business  Sept 17  \| 9:00 AM PT / 12:00 PM ET   Learn how T-Mobile for Business SuperBroadband combines 5G and Starlink to support business continuity, with key use cases, solution tiers, deployment considerations, and discovery questions.   Register now Lumen Thrive Reception Sept 30  \| 6:30 PM PT / 9:30 PM PT TOM’s Watch Bar \| 1011 S Figueroa St b101, Los Angeles, CA   Join Lumen for an exclusive post-Expo Hall reception. Connect with Lumen leaders, spark new conversations, and build stronger partnerships in a more relaxed setting. Save your spot.   Register now Final day to book your Thrive hotel   Today, September 8, is the final day to book your room in the Thrive 2026 hotel block at JW Marriott L.A. Live. Stay steps from every keynote, session, and conversation that matters.   Book your room Advisor sessions that turn ideas into growth   Looking for practical ideas you can bring back to your business? These Thrive sessions are built to help advisors grow, uncover new revenue opportunities, and deliver stronger customer outcomes. Communicating in the AI Age: Turn AI investments into real business outcomes. Beyond Mobility: Use advanced 5G to drive differentiated outcomes and new revenue. You Can’t Manage What You Can’t See: Cut costs and free up budget with Unified Expense Management. Get more details AI Innovators and Adopters: What real transformation looks like   AI is moving from experimentation to real business impact. In this Thrive panel, leaders from Aravo, Goodwill Columbus, CPI Security, and Higher Information Group will share what it takes to scale AI, measure value, and make it work for people, not against them.   Explore sessions What’s next for MSP growth   This Thrive session explores how MSPs are expanding into AI-powered services, what customers are asking for, and how to build new revenue streams without creating more complexity.    Read our new MSP Q&A blog featuring expert insight from one of our Thrive speakers, Mariane Louvet, on where MSPs are winning right now.   Read the blog New Digital Heroes advisor categories debut at Thrive   Digital Heroes is back with new advisor categories designed to recognize more of the advisors shaping the future of the channel. Join us at Thrive to see the winners revealed live.   Check out our new categories!  Build your Thrive agenda: Win more after the sale   Our new blog previews five Thrive breakout sessions focused on pipeline growth, bigger deals, and post-sale expansion. Explore insights on AI-led cloud selling, energy, 5G continuity, healthcare modernization, and modern sales strategy, then build your agenda.   Read the blog Verizon spotlight: Two ways to win As Verizon returns to Thrive, it is a timely opportunity to spotlight solutions that help customers move faster and operate more efficiently.   IPCC Express is a streamlined, automated inbound voice solution that accelerates sales and delivers an incredible experience. Share IPCC Express data sheet.   Maximize your opportunity: Program Members can earn a one-time upfront incentive payout equal to 3X the Monthly Contract Service Level Commitment on all qualifying Lumen product migration Strategic Communications orders. Contact your Channel Manager and learn more.   Copyright © 2026, All rights reserved AppDirect \| appdirect.com \| Privacy Policy AppDirect, 447 Sutter St Ste 405 PMB1116, San Francisco, CA 94108 Unsubscribe Manage preferences |
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