Thrive registration opens tomorrow! Keynote speaker hints…

Get ready! Registration for Thrive—the premier event for emerging technologies and fresh B2B sales strategies—opens tomorrow, March 11! Join us August 25-27 in Austin, TX, for three days of connections, 35+ hours of learning, and 1,000+ global attendees.

Who’s our 2025 special keynote?

Career spanning 2 decades, redefining a sport
3X competitor on the world’s biggest stage
Featured in Forbes for sports, music & business

Don't miss early-bird pricing!

Webinar

State of the Union
March 12 | 10 AM PT / 1 PM ET

Interested in hearing the ins and outs of hardware and logistics management? Tune in for a deep-dive with Chris Herd, Founder & CEO at Firstbase.

Plus, AppDirect COO Renee Bergeron and Lumen Technologies VP Umesh Lakshman discuss how advisors can capitalize on the AI opportunity. Plus, a special Thrive giveaway.

Register

Webinar

Always Learning: Multi-category Selling
March 17 @ 9 AM PT / 12 PM ET

Join our Always Learning webinar to learn how you can drive revenue across multiple product categories and increase return per customer by 2 to 3x.

Register

Event

Channel Partners Expo
March 24-27 | Las Vegas, NV

Stop by booth #1536 to see demos, meet our team, and grab some swag. Register and use the code APPDIRECT to save!

Also, register for our Party at Black Tap (The Venetian): March 25, 7-9 pm. And, catch our speaking sessions: Cash in on AI—Monetizing the top LLMs: March 25, 1:55pm - 2:25pm.

Register

Webinar

Unlocking the vCom Network & Mobility Lifecycle Opportunity

April 2 | 9 AM PT / 12 PM ET

Learn how to tap into this growing market, start customer conversations, handle objections, and use lifecycle management to unlock cross-selling opportunities across the AppDirect Technology Wheel. Read more in our blog.

Register

Expanded Emerging Tech Sales Workshop
May 14-15 | New Orleans, LA

Check out our NEW Expanded Emerging Tech Sales Workshop series! This is a two-day event with dual tracks, hands-on training, gamified contests, and networking to expand your sales and technology skills to drive growth. Let’s go!

Register

AppDirect AI is now Devs.ai: Earn a 15% commission with new seat-based plan

We’re excited to announce that AppDirect.ai is now Devs.ai! Devs.ai simplifies re-selling and accessing top LLMs like OpenAI, Anthropic, and Gemini—all from a single platform. Top benefits:

Resell LLMs, shifting AI spend through your business
Earn 15% commission with our new seat-based plan
Help customers create, deploy, and manage AI agents with no-code and pro-code tools

Sign up for Devs.ai & start earning

1-month remaining: Unlock your 95% commission pass-through rate

Time is running out to secure your 95% pass-through rate on telecom deals over $100K MRC from top providers! Close out your Q1 strong and take advantage of this offer for higher earnings potential!

Simplify hardware & logistics for your customers with Firstbase

Firstbase is now available in the AppDirect Marketplace as a Provider! Firstbase helps organizations manage their employees' hardware assets globally, from procurement to secure retrieval.

Learn more during the March State of Union and check out our Customer Marketing toolkit.

Access the Customer Marketing Toolkit

New resources to help you sell network & mobility spend management solutions

Your customers' current, manual approach to spend management might be costing them more than they realize. Help them optimize their network and mobility costs and save them time with our partner vCom.

Access the Customer Marketing Toolkit

Microsoft announces program & pricing changes

Microsoft announces significant program and pricing updates, including changes to Copilot licensing, SKU standardization, and Marketplace adjustments. Stay up to date!