Watch Out, Dr. Hawking! Here Comes Ed, AppDirect Sales Engineer

Posted by Gretchen Dukowitz on Monday, August 24th, 2015

Here’s another post in our new blog series that features the stories of our talented team members from around the world. In this edition, you'll meet Ed, a sales engineer here at AppDirect who relishes the business and technical aspects of this role. Read on to learn more about him.

Leading Tech Voices Join AppDirect Partner Summit to Talk Traction

Posted by Daniel Saks on Friday, August 14th, 2015

In today’s global cloud economy, traction can be incredibly difficult to find, and even harder to hold onto. How does a startup drive signups for its new platform? How does an established global brand open new markets and create new value? For any business trying to achieve more, it all boils down to one critical element—traction. Read more about how we're shifting the focus of this year’s Partner Summit and broadening its reach.

AppDirect Heats Up Microsoft WPC in Orlando

Posted by Elliot Curtis on Monday, August 10th, 2015

Last month at Microsoft's Worldwide Partner Conference, we had the opportunity to demonstrate AppDirect’s technology in the Office 365 Pavilion and a number of Microsoft sessions. These demos sparked great conversations about how to drive cloud profitability, automate business processes, and quickly create compelling customer offers. Read more about our key takeaways from this year's WPC event.

A Game-Changer for SaaS Sales and Distribution

Posted by Paul Arnautoff on Wednesday, August 5th, 2015

Today, AppDirect is announcing a game-changing set of products that will help companies “experiment smarter” instead of “failing faster.” The AppDirect Monetization Suite is a powerful, end-to-end solution that can drive every aspect of cloud service commerce, from sales and management, to billing and distribution, to reseller enablement. Read more about how AppDirect is helping companies of any size in any vertical sell cloud services through direct and indirect sales channels.

With AppDirect, Spark Digital Is First to Market

Posted by Stephen Banbury on Friday, June 19th, 2015

At AppDirect, we believe that a key measure of our success is the success of our partners. That’s one reason we’ve been excited to read the recent headlines that Spark has been making across New Zealand and around the world. Working with AppDirect, Spark just launched the Spark Digital Apps store, the first marketplace of its kind in New Zealand.

Building Developer Ecosystems, Part III: Risks and Rewards

Posted by Nick Gilbert on Tuesday, May 5th, 2015

Over the past few weeks, we’ve been exploring important concepts involved in building developer ecosystems. For the final post in the series, we circle back and take a look at the remaining two types of ecosystems, sell-with and commodity. Both present challenges and benefits and can be a key way to drive revenue, depending on what type of business you operate.

AppDirect Makes Waves in Europe

Posted by Richard Dufty on Tuesday, April 28th, 2015

We’re only a day or so into Telco Cloud Forum, but one this is clear: Everyone is talking about cloud services, but what’s missing from the conversation are practical strategies on how to create real partnerships that drive real revenue and value. As the industry leader, AppDirect is here to fill in those blanks. Click to read more about TCF and AppDirect's expanding presence in Europe.

Moving Faster with Microsoft and Samsung

Posted by Daniel Saks on Monday, March 23rd, 2015

Samsung and Microsoft made news headlines today with the announcement of a major partnership. Microsoft cloud solutions, including Office 365, will now come bundled with Samsung KNOX on Samsung mobile devices. We’re proud to partner with both of these technology leaders to power sales and provisioning of Microsoft cloud solutions. Learn more.

The ‘Express’ Lane for Microsoft CSPs

Posted by Daniel Saks on Wednesday, March 18th, 2015

Since it was launched in 2010, Microsoft Office 365 has gained incredible traction in the market. Upwards of one billion people use Office around the globe, and Microsoft has been very successful in transitioning users to Office 365, the cloud-based version of its flagship suite. Today, Office 365 is Microsoft’s fastest growing commercial product ever. We’re ready to help Microsoft Cloud Service Providers (CSPs) seize that opportunity and go even faster. Click to learn more.

Cloud Takes Center Stage at MWC

Posted by Daniel Saks on Wednesday, March 11th, 2015

The AppDirect team was in Barcelona last week for Mobile World Congress (MWC), and there was one theme that everyone noticed: MWC isn’t just for mobile anymore. The four-day event is the center for all things digital, and this year the spotlight was squarely on cloud-based technologies, including the Internet of Things (IoT). Read more about what we saw at MWC 2015.

Building Developer Ecosystems, Part II: Making It Easy

Posted by Nick Gilbert on Monday, February 23rd, 2015

In our last post about developer ecosystems, we introduced key concepts around building developer ecosystems, an increasingly important strategy that providers are using to encourage software development that complements their core products. Here, we’ll dig deeper into how to design and support an ecosystem that makes it easy for developers to participate. Click to read more.

In The News

Popular Tags